15 Aug


Where happiness and street style meet.

Here at 213 Apparel, To Be Happy, are the words we live by; and that means we devote our ethos into every aspect of our life. For the pursuit of happiness, some of us made the big bold decision to leave the corporate world to soul search, enlighten, and become travelling yogis. Others made more home based decisions like waiting for the right kind of love. Whatever the reasoning, To Be Happy is our mantra and we consistently believe that happiness is the only goal there is.

With that being said, we also use this ethos into our daily wardrobe choices. It is essential to wear an outfit that is unique to you; makes you feel comfortable, makes you feel relaxed, and most importantly, makes you feel happy. After all, fashion lady boss and one of our icons Chanel once said: “In order to be irreplaceable, one must always be different.” If being different is the key to happiness than we’re not going to argue with that!

So it is here that we have decided to launch our new blog series, Happy Vibes, Happy Street Style, where we interview our friends, friends of friends or anyone we spot in 213 Apparel, and ask them what makes them happy, what is their unique happy style, and how they rock their favourite 213 Apparel pieces into their own wardrobe staples.

For a little sneak peek on what is to come, here is one of our yogi pals Ara Kay wearing our To Be Happy Jumper. Want to steal Ara’s look? Simply pair the yoga sweater with a pink skirt, a snuggly warm winter coat or even our Jersey Chill Bomber. Or just want to embrace a casual activity with a bit more comfort – and flair? Wear our To Be Happy Jumper with your favourite denim jeans and comf­­iest of flats. Happy days!